Joseph Brenyah attends Global Social Benefit Incubator 2010 Program in Santa Clara, CA
About this blog
As a promising budding social entrepreneur from sub Saharan Africa, Joseph Brenyah was selected by the Global Social Benefit Incubator 2009 Program of Santa Clara University, Santa Clara, CA to attend a two-week Summer Entrepreneurship Program. Unfortunately, he could not attend the program on account of visa problems. His admission was however deferred to 2010 to enable him join the GSBI 2010 Class. He is very new to the hybrid company system, a mixture of for-profit and not-for-profit organizations, which his new entity, Moringa Oleifera Farms and Industries Limited (MOFIL) stands for and will like to know more about such to enable him run his outfit well in addition to acquiring more knowledge on social entrepreneurship. Through the program too, he expects to become a better social entrepreneur with a well incubated project that can produce the results it has been set for. In the developing world, malnutrition is a canker which affects productivity with high infant and maternal mortalities. This is made worse by many traditional diets which are nutrient deficient. For a solution to that, he set out the Green Journey project which develops, produces and markets Moringa Oleifera nutritional supplements and fortified foods to fight malnutrition and ensure intake of balanced diets for optimal growth. He has a vision of Ghana Without Malnutrition and ultimately the World Without Malnutrition which, he believes, will come about with the successful execution of this project. Moringa, the main base of his products, has eight bio-available essential amino acids, large quantities of Vitamin A, D, C and E and other nutrients, which is good for the complete upkeep of the body. This is backed by organic production and excellent production practices making the products desirable, affordable and highly preferred. Initial success with the small scale production of moringa leaf powder has given the required momentum for the project to go on to a higher level. He moved a step further by fortifying some local staples like maize and cassava meals and vegetable oil. The moringa fortified foods are gaining acceptance. The likelihood of getting support from various sources locally and abroad is evident. With a proper incubation from GSBI, he hopes to scale through successfully with his project and replicate same in other African countries and over time, globally.
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